Casey Richards

Casey Richards is President of Maple Leaf Foods USA. In this role, he is responsible for leading the long-term growth of Maple Leaf Foods’ Prepared Foods business in the U.S. and all other international markets. Casey owns the strategic direction, financial performance, and the ongoing innovation and customer development that drive Maple Leaf’s growth in Prepared Foods outside of Canada. Casey also oversees our portfolio of leading sustainable brands, including Greenfield™, Field Roast™ and Lightlife®.

Casey previously served as President and Chief Growth Officer, as well as Senior Vice President of Marketing and Innovation at Maple Leaf Foods. He has more than 20 years of global marketing and general management experience and brings a tremendous depth and breadth of North American food marketing experience having worked for some of North America’s largest food companies, including General Mills and Conagra Brands. He is a highly accomplished business leader with strong commercial acumen and a demonstrated track record of success in strategy, brand building, innovation and business management.

Before joining Maple Leaf Foods, Casey led Conagra’s largest brand, Marie Callender’s, and has also held key leadership roles on iconic brands at General Mills and Nestle, including Cheerios, Totino’s, Nesquik, and Green Giant. 

Casey is a graduate of Brigham Young University where he earned a Bachelor of Science in Business Management and Marketing. He also earned a Master of Business Administration with high honours from the University of Chicago’s Booth School of Business.